MatomoCamp 2023

To see our schedule with full functionality, like timezone conversion and personal scheduling, please enable JavaScript and go here.
09:00
09:00
45min
Event introduction by the MatomoCamp organizers” by Ronan Chardonneau, MatomoCamp team
Ronan Chardonneau

Introduction to the event by the MatomoCamp team.

MatomoCamp
Livestream Room 1
10:00
10:00
45min
An introduction to the EU-U.S. Data Privacy Framework
Max Schrems

Explore NOYB's role, achievements, and potential synergy with Matomo. Dive into the EU-U.S. Data Privacy Framework, its purpose, viability, and impact on Matomo users.

Privacy
Livestream Room 1
10:00
45min
Cas pratique : construire le tableau de bord “Privacy et consentement” ultime avec Matomo et GA4
Nicolas Chollet, Louis Dubruel

Dans cette conférence très pratique, nous vous montrerons comment créer un tableau de bord "Privacy" dans Looker Studio qui permet de visualiser et d’analyser le comportement de vos visiteurs par rapport à la bannière de consentement.

Privacy
Livestream Room 3
10:00
45min
Matomo and Ghost CMS (with some ChatGPT help)
Fabio Krauss

Ghost & Matomo - Ghost CMS is the best thing out there for making your newsletter site. Matomo the best one for analytics. What if one could have both?

Digital Analytics
Livestream Room 2
11:00
11:00
45min
Analysez vos données sur Matomo : comprendre et prendre du recul
Justine Gonzalez

Une fois votre outil Matomo paramétré, il va devenir votre meilleur ami dans l'analyse de vos performances. Quoi regarder ? Comment utiliser l'outil au service de la définition de votre stratégie digitale ?

Use Cases
Livestream Room 3
11:00
45min
Introducing the Matomo surveys plugin
Stefan Koning

In this talk all functionalities and features of the Matomo surveys plugin will be shown.

Plugin Development
Livestream Room 2
11:00
45min
Mastering Matomo Analytics: Essential Tips and Tricks for Marketers
Jaime Alfonso Aponte

Essential Tips and Tricks for Marketers" offers a hands-on guide to leveraging Matomo for marketing success. Learn how to set up key metrics, interpret data, and overcome challenges to make data-driven decisions effectively.

Digital Analytics
Livestream Room 1
13:00
13:00
45min
Analysing Forms with Matomo
Leticia Rodríguez Morado

This talk is about how to get insights with Matomo to increase form conversions and optimize the user experience.

Using Matomo
Livestream Room 1
13:00
45min
Comment gérer 1000 sites, des dizaines de serveurs Matomo et +100 utilisateurs à travers une seule plateforme ?
Valentin Baraise

Un client devait gérer 1000 sites, plusieurs serveurs Matomo et plus de 100 utilisateurs sur une plateforme unique. La multiplication des sites compliquait la gestion. Nous avons développé une solution pour simplifier cette tâche.

System administration
Livestream Room 3
13:00
45min
Raw data Matomo to Tableau
Peter Boiten

Showing how to make the connection between the raw data from Matomo (without API) and Tableau. We do this through Tableau Prep. We show you how to build the ETL and what pitfalls there are.

Use Cases
Livestream Room 2
14:00
14:00
45min
Advanced dashboarding with Matomo: an integrated approach using Google BigQuery and Looker Studio for Business Intelligence
Nicolas Chollet, Lucie Lafarge, Xavier Hamida

In this webinar, we address the challenges of Matomo's API limitations for advanced analytics.

We'll demonstrate automated data extraction from Matomo to a data warehouse and show how to create a sophisticated dashboard using a BI tool.

Use Cases
Livestream Room 1
14:00
45min
Comment WordPress est devenu le CMS de référence?
Jean-Baptiste Audras

Découvrez comment WordPress est devenu le CMS de référence grâce à la contribution active, à la structure organisationnelle, aux outils de collaboration, aux événements, à l'écosystème externe et à la valorisation de la contribution.

Contributing
Livestream Room 3
14:00
45min
Matomo Plugin Best Practices
Jorge Carvajal Powers

Having a hard time to develop your Matomo plugin? Don't know where to start or where to look. I'll guide you through some of the basic best practices when it comes to plugin development.

Plugin Development
Livestream Room 2
15:00
15:00
45min
AI Act, evolution or revolution?
Aurelie Pols

AI is all the rage!
As C-suite responsibles are increasingly demanding their operations be AI driven, what does this mean to a company's obligations in light of evolving compliance requirements and legislative enforcement?

Privacy
Livestream Room 1
15:00
45min
Mastering Matomo Troubleshooting: Unraveling Web Analytics Mysteries
Jorge Carvajal Powers

Join Jorgeuos, a Matomo expert, to learn practical solutions for web analytics challenges. Unravel Matomo troubleshooting with real case studies and hands-on demos. Optimize your website analytics with confidence!

Use Cases
Livestream Room 2
15:00
15min
Scopri le aziende che visitano il tuo sito direttamente su Matomo
Francesco De Nobili

Come integrare Leadinfo dentro a Matomo con le Custom dimension e potere avere in unico posto le informazioni aziendali per fare lead generation.

Use Cases
Livestream Room 3
16:00
16:00
45min
Digitalists 5 best practices for Matomo Tag Manager
Tomas Persson

At Digitalist we have been configuring the TagManager for hundreds of different websites.
In this session we will give you our best practices so that you also can get better data from your website when using Matomo.

Using Matomo
Livestream Room 1
16:00
45min
I used AI to build a quick program to retrieve data using Matomo's API
Dan Banks

A walk through of the prompts I used to have ChatGPT build a program for me to retrieve data and publish to a csv file from Matomo using the API. Anyonne can do it.

Using Matomo
Livestream Room 2
16:00
45min
Les solutions analytiques de Matomo pour les entreprises françaises
Carmen Soini

Matomo est une plateforme d'analyse puissante qui peut aider les entreprises françaises à obtenir des informations précieuses sur le trafic de leur site web et le comportement des utilisateurs.

MatomoCamp
Livestream Room 3
09:00
09:00
45min
Advanced Data visualization for Matomo with Apache Superset
Tomas Persson

Matomo is great but the built in functionality is limiting when it comes to user friendly dashboards, exploratory research, speed on large data sets etc.
We will demo our custom made Dashboard solution that directly integrates with Matomo!

Digital Analytics
Livestream Room 1
09:00
45min
Empowering the Matomo Community: Crafting Interactive Online Events with WorkAdventure
Ronan Chardonneau, David Négrier

Discover how to elevate online events using WorkAdventure, a Free software. Dive into strategies tailored for the Matomo community, learn about an upcoming project for local online gatherings, and explore the future of community interactions.

Contributing
Livestream Room 2
09:00
45min
Matomo Analytics B2B-markkinoinnin apuna
Mika Mäki

Käymme läpi Matomon käyttöliittymän keskeisimmät toiminnot ja raportit, sekä millaisia tapahtumia voi/kannataa mitata B2B-yrityksen asiakasputken eri vaiheissa ja mitä tuloksista voi päätellä.

Using Matomo
Livestream Room 3
10:00
10:00
45min
How to manage 1000 websites, dozen of Matomo servers and 100 users with only one platform?
Valentin Baraise

A client sought to manage 100 websites, multiple Matomo servers, and 100 users through a single platform. Matomo's complexity grew with more websites, users, and custom reports. We'll unveil the solution we created to simplify administration.

System administration
Livestream Room 2
10:00
45min
Matomo Unleashed: Global Insights and the AI-Neurotech Frontier
Jorge Carvajal Powers

Dive into the Matomo Unleashed presentation, where we explore worldwide dynamics and venture into the uncharted realms of AI-powered Neurotechnology. Brace for an enlightening journey!

Privacy
Livestream Room 1
10:00
45min
Webanalyse mit Matomo: Erste Schritte
Thomas Czernik

Erlerne die Grundlagen von Matomo Analytics! Dieser Vortrag bietet einen Überblick über die Kernfunktionen, die Identifizierung relevanter Metriken und die Dateninterpretation. Perfekt für Einsteiger und zur Auffrischung vorhandener Kenntnisse!

Using Matomo
Livestream Room 3
11:00
11:00
45min
Matomo e-commerce tracking - How to use GA3 & GA4 DataLayers with Google and Matomo Tag managers
Frédéric Forster

How to map GA3 enhanced e-commerce interactions in Matomo
How to use GA3 Enhanced e-commerce DataLayer with GTM
How to use GA4 e-commerce DataLayer with GTM
How to do that if you have to use Matomo Tag Manager

Use Cases
Livestream Room 2
11:00
45min
Mit Matomo mehr Insights für Optimierung erfassen
Joachim Nickel

Welche Möglichkeiten hast Du in Matomo mehr Informationen zu den Besuchen Deiner Webseite zu erhalten? Ich zeige Dir Core-Features wie Ereignisse, Inhaltserkennung & Dimensionen, aber auch den Blick auf kostenpflichtige Erweiterungen.

Using Matomo
Livestream Room 3
11:00
45min
Understand New Zealand's Digital Analytics Landscape
Mark Huynh

In this presentation, our speaker will share his experiences and views on the digital analytics ecosystem in New Zealand. Delve deep into the broader industries that are leveraging digital analytics and what the scene in NZ is like for practitioners.

Business
Livestream Room 1
12:00
12:00
45min
Maximizing Privacy through Clean Insights on Matomo
Nathan Freitas, John Hess

While adopting Matomo on its own improves the privacy of users and visitors, sometimes more must be done. We will talk about the kinds of privacy different situations require and explain our techniques and tools for achieving them in simple language.

Privacy
Livestream Room 1
13:00
13:00
45min
How to create a theme plugin with ChatGPT within Matomo Analytics?
Ronan Chardonneau

A quick presentation about how you can easily create a theme within Matomo by using an existing theme and ChatGPT. You don't really need to have advanced knowledge in web development to attend it.

Plugin Development
Livestream Room 3
13:00
45min
MatomoCamp plugin development competition winners announced
Ronan Hello, Jorge Carvajal Powers

Announcing the winners of the plugin development competition

MatomoCamp
Livestream Room 2
13:00
45min
Small Data, Big Results: Tracking Website Conversions for Smaller Manufacturers
Dianna Huff, James Alavosus

Why Matomo is a fantastic and easy-to-use alternative to GA4 for industrial manufacturers with small data, budgets, and resources.

Use Cases
Livestream Room 1
14:00
14:00
45min
How to measure your users' weather to identify behaviors (plugin dev)
Ronan Hello

Is your e-commerce site selling more outdoor products from May? Or as soon as the weather is nice? Or as soon as the temperature exceeds 24°C? We'll see how to find out!

Digital Analytics
Livestream Room 2
14:00
45min
How to use Virtual Pageviews in Matomo
Jean-Marc Courtiade

This presentation explains how to create a Virtual Pageview with Matomo and covers the following
- Typical use cases
- Understanding Virtual Pageviews
- Configuration in Matomo to track virtual Pageviews
- Implementation Examples

Digital Analytics
Livestream Room 1
14:00
45min
Matomo Datenvisualisierung mit BigQuery & Looker
Bernhard Prange

Entdecken Sie Matomo für E-Commerce-Tracking! Lernen Sie hybrides Tracking kennen, integrieren Sie Google Ads Conversions und visualisieren Sie Daten mit Google Looker.

Integration
Livestream Room 3
15:00
15:00
45min
Introducing Matomo Analytics on SharePoint
Laurent Sittler

How to Reconcile Microsoft SharePoint On-Premises or Online with Matomo

Plugin Development
Livestream Room 2
15:00
45min
Matomo Kampagnen Tracking
Thomas Zeithaml

In diesem Workshop zeige ich auf, wie man mit Kampagnen arbeitet und welche Möglichkeiten es dabei gibt. Von der Einrichtung, hin zu Auswertung zeige ich viele wertvolle Tipps auf, wie man das Kampagnenmanagement optimal einsetzt.

Using Matomo
Livestream Room 3
15:00
45min
Optimizing Intranet Success: A Guide to Metrics and Matomo
Jessica Dunbar

Navigating the complexities of intranet performance can be a challenging endeavor. Effective measurement and analysis are crucial for maximizing user experience and achieving organizational goals.

Using Matomo
Livestream Room 1
16:00
16:00
45min
MatomoCamp closing
Ronan Chardonneau

After all talks are over, we will close the event with a summary of the past two days

MatomoCamp
Livestream Room 1