MatomoCamp 2023

Understand New Zealand's Digital Analytics Landscape
11-10, 11:00–11:45 (Europe/Paris), Livestream Room 1
Language: English

In this presentation, our speaker will share his experiences and views on the digital analytics ecosystem in New Zealand. Delve deep into the broader industries that are leveraging digital analytics and what the scene in NZ is like for practitioners.


Join us for a personal view and perspective to unlock the secrets of the New Zealand Digital Analytics landscape! If you're curious about how New Zealand businesses is leveraging data-driven insights and want to understand how they are harnessing the power of analytics, this session is for you.

This session provides a unique glimpse into the culture surrounding digital analytics in New Zealand. Gain valuable insights into the priorities, practices, norms, and innovative strategies that are driving priority focus for New Zealand businesses.

For those in Europe, privacy is top of mind but is this the same for New Zealand?

Join this session to find out.

Mark is a seasoned professional with a rich background in the digital and data industry in New Zealand. He has honed his knowledge and expertise over the years, tracing his journey back to the inception and growth of tech giants like Google, Facebook, and Amazon.

With a career that spans a diverse range of domains, Mark has ventured into research, information management, marketing, and the dynamic industry of media, digital and data. His versatile skill set and adaptability have allowed him to thrive in various professional environments.

Mark's career portfolio showcases his versatility, having worked with organizations of all sizes, from small startups to medium-sized enterprises and large corporations. He has an impressive track record of successfully delivering a wide array of projects, from technical implementations to in-depth analysis and reporting. Mark is also known for his ability to spearhead digital and data initiatives, driving projects and programs that push the boundaries of innovation.

His passion for staying connected with industry and professionals through his involvement in Data & Analytics Wednesday Auckland, means he is able to stay on top of what businesses are doing in New Zealand and the challenges they face.