Scott Fillman
Accomplished Digital Business Transformation Leader with 12+ years of experience driving business growth through strategic technology leadership, innovative solutions, and high-performing teams. Proven ability to develop and execute digital strategies, manage complex projects, and deliver measurable results. Expertise in web development, analytics, marketing technology, and building cross-functional partnerships.
He/Him
Sessões
14/11
21:00
45min
Keep it Simple: Tracking What Matters with Matomo
Scott Fillman
With increasingly complex analytics implementations diluting the power of data, this talk will focus on how Matomo can be leveraged to deliver insightful metrics succinctly. The presentation will explore tactics for a powerful, lean Matomo setup.
Digital Analytics
Room 2 - https://youtube.com/live/T54ZNzd1HwU