Joachim Nickel
Joachim Nickel is one of the leading Matomo experts in the German-speaking world and a speaker who conveys data protection and web analytics in an understandable, practical and humorous way. As president of the Contao Association and a long-time open source advocate, he brings not only deep technical expertise, but also a passion for transparent and data protection-compliant solutions.
He has specialised in Matomo (formerly Piwik) since 2010 and has already prepared hundreds of companies and organisations for the data-driven future with his seminars, workshops and lectures. Whether at international conferences, in online seminars or as a lecturer at renowned academies, Joachim Nickel inspires with storytelling, clear practical examples and knowledge that can be put into practice immediately.
His topics range from Matomo implementation and campaign tracking to the challenges of GDPR in web analytics. If you are looking for in-depth analytics knowledge that sticks and is fun, Joachim Nickel is the right person for you.
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Sessions
Falsified campaign data and unrealistic conversion rates? Learn how to identify typical analysis errors and make your web analytics more robust and meaningful in the long term with specific tips.