A dedicated software developer with a passion for solving complex problems. With a keen analytical mind. Outside of coding enjoys playing and watching sports, appreciating the teamwork and strategy involved in athletic competition.
- How to archive data using Recordbuilder in Matomo?
Benoit Weber has been a part of the team at In Marketing We Trust since 2015 and as the Head of Digital Analytics, is a specialist in tools such as Google Analytics, Google Tag Manager and Looker Studio among others.
Benoit has worked with many prominent brands like Gumtree, Salesforce, Expedia, Coca-Cola, Integrity Life, Open Colleges, Globus family of brands, Siteminder, Pointhacks, Greenpeace and Corelogic, among others, bringing his expertise and passion for maintaining data integrity, governance and tracking to the table.
As the Head of Analytics, he is responsible for delivery and services for the stream including Governance, Tech Support, Innovation, Data Visualisation, Reporting, Strategy and Consulting.
He also manages a team of analysts who are responsible for collecting, analysing, and reporting data to clients.
- A Matomo Story
Ben is the founder and chief strategist at PharmaForward, where he combines technology, data analytics, and healthcare expertise to drive innovation in the biopharma sector. With a deep focus on digital analytics in orphan and chronic diseases, gene therapies, and clinical trial recruitment, Ben helps biopharma companies craft cutting-edge marketing strategies that enhance patient engagement and optimize outcomes.
His passion for blending data-driven insights with healthcare solutions has made him a respected thought leader. Ben leverages platforms like Matomo to provide healthcare organizations with valuable insights while ensuring compliance with privacy regulations such as HIPAA and GDPR.
- Harnessing Matomo for Health and Medical Data Insights
I am passionate about helping organizations use data to drive strategic growth in today’s digital world. Having worked over 12 years in Business Development with a proven track record in the industries of computer software and hardware, has allowed me success in both breadth and depth in these fields.
- Empower Your Clients with Ethical Analytics: How Agencies Can Sell Matomo Effectively
- Why Matomo Has to Create a MTM Server Side: The Future of Data Privacy and User Tracking
Data Marketing Consultant / ceo DATA4BIZ / co-founder network Conversion Boosters
Datastrategy - DataEngineering - Dataviz - Webmarketing - Webperformance - Training
web : www.data4biz.pro
linkedin : https://www.linkedin.com/in/ericmelounou/
- Retour d'expérience d'une agence de marketing digital
I've been a fan of open source and data analytics since 2008 when I worked on the evolution of the bacteria which causes Lymes Disease. I came to Matomo in 2021.
- What's new in Matomo ECommerce?
Consultant Matomo
- Mesure et optimisation de performance e-commerce de A à Z avec Matomo et Looker Studio
Directeur Marketing Digital du groupe CTRL A.
Gregory Adam est un spécialiste du marketing digital avec une solide expérience en SEO, SEA, email marketing et web analytics. Depuis 2013, il accompagne des entreprises dans l’optimisation de leur acquisition de trafic et la croissance de leurs performances en ligne. Actuellement Directeur Marketing Digital chez Ctrl-a, il gère des campagnes pour plus de 70 clients en s’appuyant sur des outils comme Matomo, Google Ads, Looker Studio, et Google App Script. Fort de compétences techniques et d’une approche axée sur les résultats, Gregory aime transformer les données en stratégies efficaces pour ses clients.
- Méthodes pour monitorer votre infrastructure Matomo et assurer la collecte de données
Jaime Alfonso Aponte is a seasoned Data Scientist and Consumer Psychologist with over a decade of experience bridging data analytics and behavioral insights to deliver data-driven, consumer-centered solutions. Originally from Colombia and based in Sweden since 1999, Alfonso brings a unique international perspective, having also lived in Tampa, Florida. His technical career began as a developer, and he has since developed a strong expertise in data engineering, advanced analytics, digital marketing optimization, and compliance with GDPR and other global data privacy regulations. Passionate about open-source technology, Alfonso has contributed significantly to analytics and data visualization projects, working with government agencies, global corporations, and public-sector clients across the EU. He holds certifications in predictive analytics, technical SEO, and consumer behavior analytics.
https://www.linkedin.com/in/jaimeaponte/
En Español
Jaime Alfonso Aponte es un Científico de Datos y Psicólogo del Consumidor con más de diez años de trayectoria fusionando analítica de datos y conocimientos de comportamiento para ofrecer soluciones centradas en el consumidor. Nacido en Colombia y radicado en Suecia desde 1999, Jaime Alfonso aporta una perspectiva internacional única, habiendo residido también en Tampa, Florida. Su carrera técnica comenzó como desarrollador, y desde entonces ha acumulado una sólida experiencia en ingeniería de datos, analítica avanzada, optimización de marketing digital y cumplimiento de normativas de privacidad como el RGPD. Apasionado por la tecnología de código abierto, Jaime Alfonso ha colaborado en numerosos proyectos de análisis y visualización de datos, trabajando con agencias gubernamentales, corporaciones multinacionales y clientes del sector público en la UE. Posee certificaciones en analítica predictiva, SEO técnico y analítica de comportamiento del consumidor.
https://www.linkedin.com/in/jaimeaponte/
- Matomo para el Marketing Digital Automatizado - (En Español)
Jess has always been a passionate contributor of open source software, and came across a FOSS CMS in the early days when asked to develop a website during her time working as a system administrator. The rest, as they say, is history! She is now employed at PortlandLabs the company behind – Concrete CMS. In her free time, she can be found either on the pickleball court or softball diamond.
- Effective Analytics Without Google: Ensuring HIPAA Compliance and Safeguarding PII
- A/B Testing Tales: Splitting the Difference with Matomo
Joachim Nickel ist Softwareentwickler und Data-Analyst mit einer Leidenschaft für Datenschutz und Open Source. So verwundert es nicht, dass er schon seit 2010 das Open-Source-Tool Matomo (vormals Piwik) dem US-Dienst Google Analytics vorzieht.
Seit 2020 macht ihn die Entwicklung der DSGVO und das gesteigerte Interesse an datenschutzkonformen Alternativen zu einem der gefragtesten Matomo-Evangelisten in der deutschsprachigen Community. Neben Matomo schlägt sein IT-Herz für ein weiteres Open-Source-Tool: das CMS Contao, dessen Förderverein er als Präsident vertritt (Contao Association).
- Kampagnen-Tracking: Die Top 10 der unerwarteten Quick Wins für Ads, E-Mails, Social Media & Print
With a Bachelor’s degree in Computer and System Science and a diverse career spanning software development, data analytics, system architecture, and cloud solutions, I bring a comprehensive approach to solving complex technical challenges. My roles have included Developer, Data Analyst, Web Analyst, DevOps Engineer, System Architect, Integrations Architect, and Cloud Architect, giving me deep expertise across the full technology stack.
I am passionate about designing scalable, data-driven solutions that empower organizations to make informed decisions while ensuring seamless system integrations and cloud-based infrastructure optimization. My experience includes crafting custom analytics tools, architecting end-to-end system integrations, and deploying high-performance cloud infrastructures. I have a keen focus on data privacy, compliance, and efficient resource management, ensuring robust solutions that align with organizational goals.
With a strong foundation in both analytics and cloud architecture, I help organizations leverage modern technologies to streamline their operations and infrastructure. I am committed to innovation, staying at the forefront of industry trends, and sharing my knowledge through speaking engagements and community involvement.
- A New Data Mesh Era!
- Matomo in the Cloud: Challenges and Opportunities
- Matomo Contributions and Plugins: Help Needed!
Matomo Products Team & Software Developer for Real Course
- What's new in Matomo ECommerce?
J’ai débuté ma carrière chez différents annonceurs comme responsable de sites e-commerce. Après 8 années consolidées, je décide de tester l’agence de marketing digital en tant que Consultante SEA. J’ai pu découvrir de nombreux secteurs d’activité comme l’immobilier, l’animalerie, le tourisme ou encore la formation continue.
Spécialité : la data et l’analyse des chiffres pour aller toujours plus loin.
- Datavisualisation Matomo : réaliser un dashboard looker studio
Autodidacte du Web, je suis un grand amoureux du CMS WordPress et passionné par le SEO. J’accompagne les entreprises à développer leur visibilité en ligne et je partage mes connaissances auprès d’étudiants et de professionnels lors de formations que j’anime.
- Bien démarrer avec Matomo sur WordPress
As a SharePoint developer in the soul, I love helping companies to provide the best solutions as well as providing and respecting the best practices.
With more than 13 years of experience in Microsoft systems On-Premises and Online, I am sharing my knowledge with a passion with my colleagues and clients to take advantage of their Microsoft environment with security and governance that meet the best practices and the clients' needs.
- Extend the SharePoint analytics thanks to Matomo Tag Manager
I have been working as a Web Analyst for over 10 years, leading measurement projects and analytics teams. My previous employers include both international agencies and end-clients.
I'm currently in charge of analytics projects at optimizar.info, where we mainly use Matomo to develop measurement strategies and analytics solutions across multiple sectors and markets. Among other things, we have published documentation in Spanish to help people get started in web analytics with Matomo: https://docs.optimizar.info/
https://www.linkedin.com/in/leticiarodriguezmorado/
- Visualization of Matomo data using external tools
Marcus Österberg is a seasoned expert in web analytics with over 20 years of experience in the field. For the past 12 years, he has focused on Matomo Analytics, working in various roles including consultant, product owner, and analytics coach.
His deep knowledge of data-driven insights and web optimization has helped organizations make informed decisions, enhance their digital strategies, and achieve measurable results. Marcus is passionate about empowering teams and businesses to leverage analytics. Offering guidance from both a technical and strategic perspective.
- Supercharge Matomo for extended analytics and automated reporting
Markus Baersch ist Geschäftsführer der gandke marketing & software gmbh (www.gandke.de) aus Mönchengladbach. Der Schwerpunkt liegt seit einigen Jahren neben SEM vor allem bei der Digital Analyse. Lieblingsdisziplinen sind client- und server-side Tag Management sowie Datenqualität. Passend dazu wird unter www.analytrix.de eine kostenlose Toolbox zu Analytics und Google Tag Manager betrieben. Zusammen mit Michael Janssen betreibt er seit 2016 den Web-Analytics Podcast "beyond pageviews" auf termfrequenz.de.
- Einstieg in die Matomo Reporting API: Real Time Event Reporting mit Slack selbst gebaut
Matthieu Aubry is the founder of Matomo Analytics (formerly known as Piwik), the leading open-source web analytics platform. Passionate about privacy and data ownership, Matthieu launched Matomo in 2007 to offer businesses and individuals a powerful alternative to proprietary analytics tools that often compromise user privacy. His mission with Matomo is to provide a solution where users remain in full control of their data while benefiting from comprehensive, customizable analytics. Under his leadership, Matomo has grown into a globally recognized platform used by millions of websites, known for its commitment to privacy, transparency, and user-centric design.
- Matomo by its Creator
Chief Product Officer and Co-Founder of FunnelFuel.io; a B2B advertising business specialising in programmatic marketing. Mike was previously co-founder of PowerLinks, a venture backed native advertising business, and has worked in programmatic advertising since 2012.
- Leveraging Matomo Analytics for Cutting-Edge B2B Programmatic Marketing with FunneFuel
Matomo Consultant based in Germany
- Why Matomo Has to Create a MTM Server Side: The Future of Data Privacy and User Tracking
Technical Support Specialist at Matomo
- Using AI to fetch raw data with Python
- Troubleshooting Matomo tracking code
Customer Success Manager at Matomo.
Co-Organizer of MatomoCamp(202[1-4]).
Author of many books about Matomo.
- Closing ceremony
- Building up a Matomo partner programme
- Matomo Database Export
- Opening ceremony
- Using Python with Matomo Analytics to process visit log data
- Mistral AI and Matomo: leverage the potential of Open Source AI
Matomo consultant and founder of https://openmost.io and https://ronan-hello.fr
Community developer.
- Comparison of tracking methods for complete and reliable tracking
- Why Matomo Has to Create a MTM Server Side: The Future of Data Privacy and User Tracking
Co-fondateur et directeur des opérations de digital4better.
Notre mission ? Aider les entreprises à réduire leur empreinte environnementale et à améliorer l’accessibilité des services numériques grâce à des indicateurs précis.
Pour cela, nous avons notamment créé la plateforme fruggr permettant de mesurer, piloter et améliorer l’empreinte environnementale et sociale de l’IT de nos clients
- Impact environnemental de vos sites web
Accomplished Digital Business Transformation Leader with 12+ years of experience driving business growth through strategic technology leadership, innovative solutions, and high-performing teams. Proven ability to develop and execute digital strategies, manage complex projects, and deliver measurable results. Expertise in web development, analytics, marketing technology, and building cross-functional partnerships.
- Keep it Simple: Tracking What Matters with Matomo
I build software since I am 11 years old. Always being pro-privacy I stumbled upon matomo/piwik a lot of years ago and used if for my websites. As one AdBlocker after another blocked matomo, I build a tiny script to circumvent that. The beauty of OpenSource brought me here, a friendly matomo employee reached out and asked me to talk about my script and how we can make matomo AdBlock proof...and here we are :D
In my day-job I am a CTO at beansandbytes.de where we educate about and develop AI software for SMBs all around europe. (Core market: germany)
Looking forward to have you in my talk!
- How to win against AdBlockers. Get back to 100% event coverage.
- AdBlocker überlisten. Wie wir wieder 100% event coverage bekommen.
I am a data and AI professional based in Paris, France, with expertise in data acceleration and optimization, including a thesis developed with industry experts. As a consultant, I’ve collaborated with brands and organizations on data marketing, strategy, governance, and product development. My skills cover strategy, architecture, analysis, and regulatory compliance. Leveraging my international experience and strong network, I provide comprehensive data and AI strategies and effectively engage stakeholders.
- AI in Data Marketing and Web Analytics : Insights for Strategic and Tactical Growth
Deputy Head of Data Protection and Consultant at ePrivacy GmbH, the external DPO of Innocraft (Matomo)
- GDPR with AI and AI Act
Thomas Steur has been working on Matomo for 14 years. As the Chief Technology Officer (CTO), he has extensive knowledge of the product and its underlying codebase.
- Supercharge Matomo Event Tracking with Custom Reports
Als SEO- und Webanalyse-Experte bin ich seit 2001 in der Suchmaschinenoptimierung aktiv und berate Kunden aus unterschiedlichsten Branchen. Über die Jahre habe ich mein Wissen auf zahlreichen Konferenzen als Referent geteilt und Fachartikel veröffentlicht. Seit 2009 liegt mein Fokus verstärkt auf der Webanalyse mit Matomo. Die Kombination aus datenbasierten Entscheidungen, technischer Expertise und Marketingstrategien ist meine besondere Stärke, die es mir ermöglicht, maßgeschneiderte Lösungen für meine Kunden zu entwickeln.
- Benutzerdefinierte Dimensionen - Best Cases
Tomas is the CHIEF PRODUCT OFFICER at Digitalist.cloud - A premium Matomo SaaS provider in Sweden, targeted for the clients with high demand on privacy, data sovereignty and with an awesome Dashboard solution called RebelMetrics for Matomo as an add-on.
Tomas has made presentations at every Matomo Camp so far and has worked with web analytics since 2010 and full time with Matomo since 2018.
- How to Succeed with Matomo - 10 Years of Best Practices
- Retour d'expérience d'une agence de marketing digital
Chez SYNERWEB nous travaillons quotidiennement avec Matomo (et en particulier Matomo Cloud).
Désormais chef de projet Web Analytics chez SYNERWEB, j'accompagne nos clients dans leur utilisation de Matomo depuis début 2021, couvrant un périmètre complet (implémentation et paramétrage, marquage, formation, reportings, etc.).
- Retour d'expérience d'une agence de marketing digital